CHAYMAE ALIOUAT

Graphic designer

Welcome to Chaymae’s Design Studio!
I specialize in logo design and social media content creation, offering modern and impactful visuals tailored to your brand. From unique, memorable logos to eye-catching social media posts that boost engagement, I bring your ideas to life with creativity, precision, and a clear understanding of your brand identity.
Whether you’re a small business, a startup, or an established brand, I am dedicated to delivering high-quality designs that help you stand out and connect with your audience.


work

What I do
I design visual identities that help brands stand out and connect with their audience. I focus on creating logos that reflect a brand’s personality and making engaging social media posts. Every project is a chance to share a clear message and leave a lasting impression.


Brandiatry - Logo & Visual Identity

Brandiatry is a visual identity created for a brand dedicated to medical branding. The goal was to develop a minimalist and professional style inspired by the human mind and connection. The logo blends strategy, creativity, and medical symbolism to ‘care for the image of those who care for others.

Dr.Fatima Ayoub - Logo & Visual Identity

Dr. Fatima Ayoub is a visual identity designed for an aesthetic doctor. The goal was to create an elegant, feminine, and minimalist style, inspired by beauty, precision, and harmony. The logo reflects the professionalism of aesthetic medicine through fine lines and subtle symbolism, highlighting trust and expertise.

Architechnow - Logo & Visual Identity

Architechnow is a full visual identity project for a ServiceNow consulting brand, combining architecture, technology, and modern professionalism through a clean, minimal logo and typography.


Logo & Visual Identity

Brandiatry Santé is an agency specialized in marketing and digital communication for professionals in the medical sector. They help clinics, medical practices, and healthcare providers enhance their visibility, build a strong brand identity, and communicate effectively with their patients through tailored digital strategies

For the Brandiatry logo, the client requested a minimalist and professional design combining human elements, the brain, and branding. The concept includes an elegant typogram with a subtle play on letters, paired with an icon inspired by the brain and marketing elements, reflecting the agency’s scientific, analytical, and strategic approach. Subtle colors like blue, black, and gold enhance credibility and expertise, while the design symbolizes innovation, connection, and digital transformation. We explored many concepts over a month, going through multiple revisions each time, and I will include some of the examples in the portfolio.

After testing every concept and artistic direction, we selected the winner. Here’s how it came to life in the real world.

After approving the logo, the client requested
a brand guidelines (charte graphique) for the logo, as shown, to be used on the website.

The client approved the logo and color palette, and was pleased with the result. The colors will also be applied to their website, for which I designed related visual elements. Additionally, I created social media posts, which can be seen in the ‘Social Media Post Designs’ section.


Logo & Visual Identity

Dr. Fatima Ayoub specializes in aesthetic medicine, offering a wide range of treatments including mesotherapy, tattoo removal, carbon peel, HIFU for the face and neck, skin rejuvenation, anti-aging treatments, and non-surgical facial enhancement.

The client requested two logo concepts, both focusing on the letters F and A, and featuring a female face symbolizing beauty.
Based on this direction, I designed two logo options that the client really liked.
Later, a change was made to the typography used for the name Dr. Fatima Ayoub.
In the end, we agreed on the final official logo for Dr. Fatima Ayoub, as shown.

After approving the logo, the client requested a brand guidelines (charte graphique) for the logo, as shown, to be used on the website.
I also designed social media posts for the brand, which you can find in the social media posts section.


Logo & Visual Identity

Architechnow is a consulting company specialized in ServiceNow solutions, providing services in digital transformation, ITSM, workflow automation, and cloud computing.
They help organizations improve their digital performance, streamline operations, and build efficient, scalable systems through tailored and professional ServiceNow solutions.

The client provided a set of guidelines and requirements for the logo and visual identity, which included focusing on architecture and technology, innovation and expertise, and minimalism and professionalism, along with visual elements representing ServiceNow solutions such as automation, workflows, and digital transformation, as well as a modern color palette reflecting reliability and professionalism.
Based on these requirements, I prepared three different design proposals, which were presented to the client, and in the end, they chose one as the official brand identity.

After approving the logo, the client requested a brand guidelines (charte graphique) for the logo, as shown, to be used on the website.


Social Media Designs for Dr.Fatima Ayoub

Dr. Fatima Ayoub is a specialist in aesthetic medicine. As part of this project, I designed a series of social media posts highlighting the services offered by the clinic, such as carbon peeling and other aesthetic treatments. The designs focus on conveying a professional and elegant identity while respecting the brand’s visual identity

Social Media Designs for Dr.Zara Hamdani

Dr. Zahra Hamdani is a specialist in gynecology and obstetrics, as well as aesthetic medicine. As part of this project, I designed a series of social media posts highlighting the services offered by the clinic, such as PRP injections, mesotherapy, skin rejuvenation treatments, and urinary incontinence treatment. The designs focus on conveying a professional and elegant identity while respecting the brand’s visual identity.

Social media design projects for Brandiatry Marketing Agency

Creative social media designs developed for Brandiatry Santé, a marketing agency specialized in digital communication for doctors and healthcare professionals. The project focuses on delivering medical content through modern, engaging visuals while maintaining a consistent and professional brand presence across social media platforms.

Social media design projects

Design of a motivational social media post series focused on clear, engaging visuals and consistent use of agreed colors and illustrations.






About

I’m Chayma Aliouat, a graphic designer with three years of experience working as a freelancer. I have collaborated with a wide range of clients both locally and internationally. Additionally, I worked with a digital agency for six months as a freelancer.
My experience extends beyond graphic design to include document creation and formatting in Microsoft Word, as well as video editing and subtitling in multiple languages using CapCut and Adobe Premiere.
I hold a diploma in graphic design and have spent the past three years developing my skills significantly. I am a fast learner, constantly improving my abilities, and passionate about delivering creative and high-quality work.

Skills


Contact

Let’s create something amazing together!
Have an idea, a project, or just want to say hi? I’m all ears.
Drop me a message and let’s turn ideas into visuals.